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Weight Is The Key Concern For 70 Percent Of Americans

July 8, 2010: 01:52 PM EST
A large majority of Americans (70 percent) are concerned about their weight, and an even larger majority (77 percent) are trying to lose or maintain their weight, according to a survey by the International Food Information Council Foundation. Yet, despite advice from everywhere, including the highest levels of government, Americans still don’t quite understand the “calories in” and “calories out” dynamic and how it affects weight. Only 19 percent say they keep track of calories. Strategies for losing weight, the survey found, include changing the amount of food eaten (69 percent), changing the type of foods eaten (63 percent), and exercising (60 percent). Sixty-five percent say weight loss is the main reason they adopted a healthy diet and 16 percent say they are making their diet healthier to maintain weight.
International Food Information Council Foundation, "2010 Food & Health Survey Consumerr Attitudes Toward Food Safety, Nutrition, & Health", IFIC Report, July 08, 2010, © IFIC Foundation
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